Our Services

Integrated Marketing Plans & Program Assessment

Develop effective integrated marketing plans to deliver on stated goals
Evaluate existing marketing plans, programs, and marketing materials. Provide recommendations for improvements
Design a customized marketing plan template and process specific created for your business. Provide coaching for the marketing team in developing effective plans, strategies and campaigns

Identify factors that drive sales force effectiveness through research and analytics
Assess satisfaction and importance of product offerings, marketing, data analytics and other support areas for the sales team. Identify gaps and make recommendations
Identify best practices among top sales professionals and develop overview to share winning strategies among the sales team
Develop marketing and sales tools, such as segmentation and territory business plans, to drive increases in productivity

Provide project management support for initiatives where you may not have the internal resources and/or the expertise resident within your organization
Develop and implement tracking and measurement infrastructure to ensure progress on key initiatives is tracked and measured to ensure deadlines and budgets are met. Coach staff on project management tools and resources
Create and institute an account planning discipline for direct response and interactive agencies requiring structure, processes, and tools

Insights. Ideas. Impact.